Imagine! The Joy of Backward Thinking!

Imagine that it is the year 2015 and you are in a courtroom. You are well dressed but your feet hurt. You are there to finalize matters with creditors at your bankruptcy hearing. Huh?!? How did THAT happen?

Imagine that it is the year 2020 and you are in a courtroom. You are well dressed but your feet hurt. You are there for the final dissolution of your marriage. Huh?! How the heck did THAT happen?

Take a few moments to consider what events most likely happened in your near future as the building blocks to the disastrous outcomes above. What could you have done to prevent these things? What is well within your control that you maybe neglect or get too busy for that may  prevent such dreadful outcomes.

For many of us, looking backward is easier than looking forward. I suggest you use this exercise to look back from your future. This is a great way to rethink your own behavior before it leads to disaster. The beautiful thing about this backward/forward vision is that you can utilize it to prevent failures and also to get you closer to your desired goals. 

Imagine that it is the year 2016 and your are writing the tuition check to your kid's college of choice for a full year. Today, you have enough in the college savings account to pay for a tank of gas. Visualize how you get there in just 6 years time. You can still do this, you have 6 years!!!!

Imagine the day you retire from the career you love. Visualize the hobbies and travel that can become your daily life. Now is the time to plan that future.

Companies routinely use this backward thinking in their strategic planning for future growth. See the goal and work backward, planning the action steps, resources needed, etc... to get them there.

The next time somebody accuses you of backwards thinking, say "Why yes, thank you!".

Mary Rogers

What's in a name? The Story behind Marigold.

The first time I saw somebody spell the name of my company "Marygold", I knew I had a problem. That was never the intent of the brand name. Sheer coincidence, I swear. If you are a gardener, you would understand.

Here was the idea for the company:

• Bring a lot of attention to women in business, a diverse and sometimes wildly individualistic group.
• Highlight their numbers, but accentuate their personal uniqueness and flair.
• Offer organization and structure to the group with out stealing the glory of the spotlight
• Deflect criticism of women in business in general, and of women business owners more specifically.
• Be a strong champion for others with well grounded financial structure for company growth.

Well, a gardener, familiar with Marigolds will see the analogy:

• Marigold plants make excellent border flowers, drawing the eye to the entire garden without being the showpiece. The flowers within the garden, delphinium, salvia, snapdragons, impatience, hollyhocks, geraniums, etc... are the showy, flamboyant, gorgeous centerpieces, they just need a structure to pull the viewer's focus together in an orderly fashion.
• Marigolds are considered excellent companion plants because they ward off insects from the other flowers in the garden.
• Marigolds are hardy suckers. It isn't easy to kill a Marigold! They are tenacious little workers requiring little to no attention.

We are almost 5 years into the Marigold Experiment, how well have we done to achieve what we set out to do? Love to hear your comments!

Your friend,
Mary Rogers

Ask yourself a question

I was having a conversation with a mentor of mine about a possible investment in my company. This was not a large amount of money that we were discussing. He startled me by asking, "What would you do if I invested 10 times that amount of money?" Hmmm? I was somewhat speechless.

He asked me to give it some thought. This became a great exercise for me as a business owner. What would I do with $100,000 or even $1,000,000? This freed me to think big, really big. Once I had opened myself to the idea of greater resources, the ideas began to flow and so did the rationale behind the investment. Why not?

I highly recommend this idea to all business owners, it is NOT as easy as it sounds. But it makes clear the boundaries of imagination that small thinking creates. Go for it!